The shop started making frames again for the factory at the end of the 1950’s to cater for individual customer requirements; factory Specials. In the mid 1960’s they made frames of their own design with the Italia range again built to specific customer requirements. The Strada was the Road Bike in the range and the Italia was the stock frame built in advance of sales to a standard Strada specification.
These frames could be bought on the spot and taken as a frameset or built into a bike quicker than waiting for the bespoke frame to be built first. The frame was aimed at touring & general use rather than a customer’s racing requirements. As the designs were the same it is difficult to tell them apart without knowing how they were purchased. The Italia would be built to spec. and the Strada deviated from it widely due to the options available and customer requirements.
At some time later a Sprint version of the Italia was also produced in Track and Path variants. Again presumably to a std. Spec. rather than to bispoke requests as the Pista. Note: Prugant S lugs, Track and Path ends, Semi-Wrapover stays, Campag Allan Bolt, drilled and un-drilled rear stay.
Model Recognition Table
| Frame Number System & Location (Repeated on fork Stearer Tube) | Shop Number System, 2D Yr. Code + 3 Seq. Digits on BB and repeated on Fork Steerer Tube |
| Frame Tubing (Seat Tube ID – mm) | Reynolds 531 DB (27.2) |
| Frame Angles, Head/Seat, (deg) | 1967 72/72, 1974 73/73 |
| Tube OD (Inch) – Top-Down-Seat | 1 – 1 1/8 – 1 1/8″ |
| Head Tube Lugs | Prugnat S, D or I Type, Sprint Prugnat S   |
| Fork Crown | 1967 Reinforced Italia Sloping, Semi-Sloping. Sprint Semi-Sloping. 1 3/4″ Rake, 1974 1 1/4″ Sprint 1969 1″   |
| Head Set Type | 1″ Threaded |
| Seat Lug | Prugnat Spear Point, Sprint    |
| Seat Stay Attachment | Wrap Over, Sprint Semi-Wrap over    |
| Seat Stem Bolt | 1967 Integral Allen key, Sprint Campagnolo Allan Bolt   |
| Bottom Bracket Lugs | Plain  |
| Gear Cable Run, Over/Under BB | Over, Sprint N/A |
| Rear Stay Length (CBB – CDO) | 1974 16 1/4″, 1969 Sprint 16 1/2″ |
| Wheel Base (Spindle to Spindle) | 1969 Sprint 39 1/2″ |
| Rear Dropouts (Front) | Campagnolo, Sprint path or track    |
| Rear Brake Bridge | Curved, Sprint Path Drilled, Track un-Drilled   |
| Brake Bridge Boss – Recessed Bolt | No |
| BB Hight | 1967 10 1/2″ – 10 3/4″ 1974 10 1/4″ |
| Wheel Size | 700C |
| Head Badge/Transfer | Badge |
| Decals & Name Plate | No |
| BB Cable Guides | Double Stop, Sprint N/A |
| BB Oiler | No |
| Gear Change Lever Lugs | No |
| Rear Stay Gear Cable Guides | Double Stop, Sprint N/A |
| TT Brake Cable Stops/Guides | Double Stop, Sprint N/A  |
| Mudguard Stay Attachments | Eyes to Dropouts, Sprint N/A |
| Bottle Holder Bosses | No |
| Colour | Any Enamel with Contrasting Panels & Lugs Lined |
| Chrome | Forks & 10″ Seat Stays on Request |
| Comments | Road Bike |